by Dadado Gonçalves | Aug 17, 2020 | Branding, Product, Website
In order to change the market, deep tech needs to change their marketing While people still struggle to understand what crypto is all about, hundreds of blockchain projects fight for a place under the sun. Looking from the perspective of traditional marketing...
by Dadado Gonçalves | Aug 14, 2020 | Branding, Product, Ux
Branding is the new product The merge of branding and product vision creates powerful tools for startups. They are businesses like any other. They need customers, partners, collaborators, and community. They want marketing, advertising, and communication strategy....
by Dadado Gonçalves | Feb 25, 2020 | Sem categoria
#NoCode #Officeless #WTF Nobody asked for a review of a 10-year-old-book but here it goes. A Lot of Things Change. Most Don’t. It was late 2010 when I got my hands on a copy of Rework, by @JasonFried and @dhh. ICYM they are the creators of Basecamp, a 2-decade...
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